Do you have a business or a job?

July 16, 2010

 I got an email this past week from a reasonably successful recruitment business owner.

She is generating about £400k pa, she asked me a question that really got me thinking about the

Number one Most Common Trait of Broke or Nearly-Broke Recruitment business owners.

Could this email have been written by you…?

Hi Terry

I was wondering if you could give me a call please, you see….

“I’m already successful as a recruitment business owner by most standards but I’m still operating at my personal ‘break even’ every month and therefore not gaining much by way of wealth creation for myself.  My problem is not that I don’t know how to do what I need to do, it’s that I just don’t drive myself to do it. I think this is a tricky problem and I want to know if you’ve successfully helped someone else through this. If you have, can I speak briefly to them?”

The answers to his last two questions are “yes” and “yes!”

Look, I’ve coached over 200 professional recruitment business owners over the last 7 years, so I’ve been able to observe some trends.

First, let’s identify the challenge…

You’ve got a poverty mind-set.

Yes. That’s it, plain and simple.

I remember hearing a teaching by a guy named Harold Eberle.

In his travels around the world, he’s observed that folks caught in a grinding battle against poverty all share a common trait. He observed that they would always do just enough work and make just enough money to survive for TODAY. They’d never work harder or longer to earn MORE than they need for today. They’d work for a while, collect some money, and then go blow it. They wouldn’t turn up for work again until they needed more money. And, of course, this led to a perpetual hand-to-mouth cycle with a ZERO savings rate.

Did you also know that you earn approximately on average what your seven closet friends earn? Go on do the test you will be surprised at the answer.

So let’s bring this closer to home.

If you’re constantly broke or nearly-broke, here’s why.

You work at home or in a small office and you work alone or maybe with one other person…

You don’t have to work unless you are forced to do so by someone or something…

So, you only generate enough leads to get by…

And so you only land enough clients to get by…

Therefore, you bank just enough revenue to get by…

You simply don’t put in the additional energy that you’re truly capable of.

You don’t have a recruitment business you have a job.

And that’s why you’re broke.

Sure, you’ve got a vision for wealth and abundance, but you don’t push yourself. You like your comfort today more than the prospect of having your dreams tomorrow. So, you make “small” decisions today that lead to “big” consequences tomorrow, but you ignore that reality moment by moment as you live each day.

And that’s exactly why you need a Recruitment Business coach!

If you don’t have a coach pushing you, then the only outside force acting upon you is the fear of loss. You’ll finally go and land that new client when you don’t have enough money.

But, when you work with a good recruitment coach, he/she will drive you to a higher level of achievement by keeping you focused on your vision and goals. When you work with a recruitment coach you will discover the essential secrets of recruitment business success.

Why don’t you book a complimentary coaching . Here is the worst that can happen. You get access to some tools and techniques that are used by the most successful recruitment business owners.

If you would like to book a complimentary coaching session call 0845 890 4004 and ask for me, Terry Edwards.